Sustained Writing

Small Ideas, compounding over time.

The Chop Shop Perspective

Published by Ray Deck on
For a small company, the strategic acquisition is the exit with the highest return. This path is available when there is something in your startup that is valuable. This asset would drive more value for the acquirer than the rest of the rickety "spacecraft" can enable in the market. A m... Read More

The Back of the Closet Framework

Published by Ray Deck on
Small boys explode. Every time we come in the door, shoes, jackets, hats, and masks go flying in the first four feet after entry. They then dash off to wash their hands. I survey the mound of former boy coverings. Sometimes I can get them to put more of it away, and sometimes I deci... Read More

The Logic Lever

Published by Ray Deck on
The Black Swan author, Nassim Nicholas Taleb, often writes t... Read More

Evolution and Systems

Published by Ray Deck on
 Say thanks 🙌 Give a shoutout to Tim Johnson on social or copy the text below to attribute.  Photo by Tim Johnson on Unsplash
I am a fan of "big history." Jared Diamond's Guns Germs and Steel taught a younger me how the sociological world as we know it came to be. What particularly struck me was the simplicity of the thesis: people who happened to live near plants that gave better energy, animals ... Read More

Do Less, Faster

Published by Ray Deck on
 Say thanks 🙌 Give a shoutout to Wexor Tmg on social or copy the text below to attribute.  Photo by Wexor Tmg on Unsplash
We celebrate the hustle. We talk about the importance of speed in business. I hear the expression “let’s gooooo” a lot in marketing and entrepreneurship circles. I listen to people crowing about their long lists. I’ve seen the humblebrag that they worked so hard, but they could not crack the whol... Read More